Srishti Saha
An electronics and communication engineering graduate and a data scientist by profession, Srishti has a passion for upcoming tech and gadgets. She believes that IoT, AI, ML and Blockchain will come together to change the daily lives of human beings. She wishes to be part of this revolution.
Big Data Applications

How Brands use Data to Enhance Consumer Experience

How Brands use Data to Enhance Consumer Experience

Every industry boasts of a plethora of brands battling for a higher market share! You turn to consumer electronics and we have the likes of Apple, Lenovo, HP and Dell among others fighting for their reputation among customers. In the automotive world, Maruti Suzuki, Tata and Mahindra & Mahindra battling it out with many others …

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scrapy - Web scraping

How to Build a Web Crawler from Scratch

How to Build a Web Crawler from Scratch

How often have you wanted a piece of information and have turned to Google for a quick answer? Every piece of information that we need in our daily lives can be obtained from the internet. You can extract data from the web and use it to make the most effective business decisions. This makes web …

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ecommerce - retail

12 Essential Key Metrics That E-commerce Businesses Must Track

12 Essential Key Metrics That E-commerce Businesses Must Track

Online retail or e-commerce has become a new playing arena for many companies. A lot of major e-commerce sites monitor some key indicators and metrics to study their performance against the overall trend in the industry and the market. These key metrics when used collectively, can help you study the behaviour of your customer, market …

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Amazon scraping - ecommerce - Web scraping

Challenges That Make Amazon Data Scraping So Painful

Challenges That Make Amazon Data Scraping So Painful

The e-commerce industry is a rapidly growing and evolving sector. The face of this industry has changed almost every year since it was first incepted in the early 1990s. With the growing number of digital buyers, the digital retail industry has shown a growth rate of above 20% in the last 3 years. This growing …

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Alternative Data - Big Data Applications - Real Estate

Using Location Intelligence to make Smarter Real Estate Investments

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Real Estate investments can be a tricky ballgame. A typical investor needs to conduct thorough due diligence before making an investment decision in this space. While Alternative data is a big aid to analysis in most industries, Real estate and investment industries are no exception to this. One innovative form of alternative data for the real estate …

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Alternative Data - Big Data Applications - Web scraping

How Web Scraping Helps Private Equity Firms Improve Due Diligence Efficiency

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The private equity market is a hyper-competitive arena speckled with investors trying to look for reliable methods to find market indicators that can help them draw insights and thus, place better bids. This requires a considerable amount of due diligence to be conducted before making the decision. ‘Due diligence’ in this context refers to an audit …

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Web scraping

Datahut vs. Import.io: Which Alternative is better for Web Scraping?

Datahut vs. Import.io: Which Alternative is better for Web Scraping?

The web scraping industry is growing by leaps and bounds. The economy of this data extraction industry is strengthening with the growing volume and variety of data. Businesses all over the world are driving value out of web-scraping services. As a result of this, you have a lot of enterprises that provide web-scraping services. They scrape …

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Web scraping

Busting 8 myths about Web scraping

Busting 8 myths about Web scraping

If you are reading this article, you are either interested in learning about web scraping, investing in it or exploring ways to use scraping to grow your business. Enterprises are gradually discovering varied applications of web scraping each day. However, scraping as an activity is surrounded by a lot of misconceptions, myths and misunderstandings. A lot …

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Web scraping

The Economy of the Web Scraping Industry

The Economy of the Web Scraping Industry

The web scraping industry is penetrating every other industrial vertical. With the large volumes of data available for multiple purposes, this tool is gaining more popularity than ever before. It is only fair to know the economics of this industry. It will help you understand the dynamics of this tool, how it affects your business …

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Big data

Big Data Analytics and its integration with Social Media

Big Data Analytics and its integration with Social Media

We all know that social ads and analytics are invaluable in digital marketing. Most of you might be reading this article because of the same reason. This is why we need to create a streamlined process around gathering data, analyzing it and drawing actionable insights from it. Social Media has become a vast reservoir of data …

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