Big data - Data Analytics - ecommerce

Boost E-commerce Growth and Brand Reputation Using Customer Feedback Data

Boost E-commerce Growth and Brand Reputation Using Customer Feedback Data

Once only leveraged by enormous corporations, big data today has become an indispensable driving force for growth and operations in small and medium businesses. Easy access to big data technologies and the growth of analytical tools has spurted out opportunities for harnessing a variety of data-based insights not thought of before. Customer feedback data is being …

read more
Real Estate - Web scraping

12 ways our customers are using real estate market data

real-estate-big-data

Historically, real estate has been a big player in the investment market and it will remain so. The reason is simple: we all need real estate to build homes and run businesses.  Getting the best value out of real estate investment is difficult but not impossible. Sensing the market dynamics and finding opportunities is the …

read more
Web scraping

Understanding the Pricing of a Web Data Extraction Service

Understanding the Pricing of a Web Data Extraction Service

Data extraction at scale from multiple websites is technically complex and challenging to solve ( especially if you are building things from scratch). Self-service tools and Data as a service using self-service tools tend to fail when the project turns complex. It is not always feasible for companies to set up an in-house team to do …

read more
Pricing Strategy

How Popular Price Comparison Websites Grab Data?

price comparison cover

 A few years back, a typical online buyer looking to buy apparel or an electronic gadget would scour the web to compare prices from various e-commerce sites and look for the best deals available. Prices of the same commodity would vary vastly over different sites which in turn prompted sites to monitor price changes in …

read more
Big data - Data Analytics

How brands turn data into profits, and you can too!

How brands turn data into profit, and you can too!

Today, data has become an indispensable tool in a business’s profitable functioning. Companies resort to data insights to understand theirs and their competitor’s standing in the market. In an age where organizations strive to find the right product to sell in a hyper-competitive market, data not only becomes quintessential to monitor your growth but also …

read more
ecommerce - Web scraping

PIM and Web Scraping: How Bad data is destroying Online Retail

PIM and Web Scraping: How Bad data is destroying Online Retail

According to B2X, 80% of companies are not confident in their data. The idea of eCommerce Inventory management or E-commerce catalogue management is not as simple as it seems. In theory, you just have to maintain a single catalogue of all your eCommerce products. But, it’s actually a cumbersome task for retailers – which is …

read more
Big Data Applications

How To Get The Most Out Of CES 2019

CES-2019-predictions-1

The Consumer Electronics Show (CES) is one of the most awaited shows of the year. People book tickets, go there and then, you end up realising the trip was not worth the money spent. Every year more than 150000 people attend the show, and one can easily end up not utilizing to the fullest what …

read more
Amazon scraping - Web scraping

Scraping Amazon Data: How can Web Scraping benefit you as an Amazon Dealer?

Scraping Amazon Data: How can Web Scraping benefit you as an Amazon Dealer?

Owing to the rise of e-commerce stores and an increasingly tech-savvy world,  a plethora of dealers now have a chance to drastically improve their online presence and conduct a profitable business. While Amazon and Walmart have primarily dominated in this avenue, among others,  online dealers largely rely on these platforms to make burgeoning revenues through attractive online deals …

read more
Pricing Strategy - Web scraping

How to Leverage Web Scraping to Create a Competitor Price Monitoring Strategy

How-to-Leverage-Web-Scraping-to-Create-a-Competitor-Price-Monitoring-Strategy-02

In e-commerce, Pricing Strategy is king. Online shopping essentially means comparison shopping where e-retailers constantly monitor competitor prices and set theirs accordingly to maintain their dominance in the market. While many retailers emphasize product quality and ensure a decent user experience, a good pricing strategy definitely triumphs them all. Consumers are hungry for better price deals, …

read more
Data Analytics - ecommerce - retail - Uncategorized

How Adidas’ Focus on Data-Driven Growth Has Led to its Burgeoning Rise

How Adidas' Focus on Data-Driven Growth Has Led to its Burgeoning Rise

The Fourth Industrial Revolution is here and it’s all about the digital world. With the exponential growth of data and internet connectivity, brands are rapidly moving towards consumer-first mindset, with digital as its backbone. But how does a brand get to a point where it’s thinking is not only a part of brand philosophy but …

read more