Business Intelligence

GDPR and The Digital Peddle: How GDPR will Transform Digital Marketing

The-GDPR-effect-on-Digital-Marketing

With the world becoming more data-centric and digitization burgeoning into every aspect of our lives, the amount of publicly available data has increased several folds. We are currently into the era of Big Data, where a huge amount of data is finding its way towards valuable insights for various businesses. One of the industries which …

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Business Intelligence

GDPR Introduces the Consent Epoch: How to Convince Customers to Share Personal Data

GDPR Introduces the Consent Epoch: How to Convince Customers to Share Personal Data

From 25th May 2018, the enforcement of European Union General Data Protection Regulation (GDPR) replacing the EU’s Data Protection Directive of 1995, showed a remarkable change in the way personal data of European Union (EU) citizens is administered. Irrespective of the place where they reside GDPR is applied to all the companies that process personal …

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Business Intelligence

Why Big Companies need to build a Data Driven Culture?

Why Big Companies need to build a Data Driven Culture

Since the concept of large data centers became popular in the late 20th century, computing algorithms, computer infrastructure and hardware have also seen a major uplift and development. Data has been used to improve consumer experience and operational efficiency at workplaces across various industries for a long time now. That has led to the growth …

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Business Intelligence

How Competitive Intelligence can thrive your business?

How Competitive Intelligence can thrive your business?

Every business strives to be at the top of their game all the time. Well, so does everyone else. So what will it take for you to stand out in the crowd? Well, the answer is very simple. A smart investment move in competitive intelligence and trust in your instincts. So what is competitive intelligence? It’s …

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Business Intelligence - Web scraping

How Data Scraping can give your Business a Competitive Edge over Others

How Data Scraping can give your Business a Competitive Edge over Others

In today’s world, data is your goldmine! If you can successfully leverage insights generated from data, you’ll witness your business grow at a rate you didn’t know was possible. With technological advances turning the market around, it is paramount that one stays ahead of the trends and leverages these advances as soon as they can. …

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Business Intelligence

Why Business Intelligence Professionals Should use DaaS Instead of a DIY Tool ?

Daas

We’re not in an information age anymore. We’re in the information management age. – Chris Hardwick The most cliche definition you might have heard about Business Intelligence is that “it refers to the processes, technologies, and tools needed to turn data into information, information into knowledge and knowledge into plans that drive profitable business actions.” …

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Business Intelligence - ecommerce

How To Use Product Intelligence To Win Customers

How To Use Product Intelligence To Win Customers

Let’s face it: the e-commerce scenario is burgeoning each year. Giants like Walmart and Amazon have quadrupled their inventory as sale season approaches. From massive selections and free shipping to inventive new shopping experiences, customers today have a plethora of options to choose from. In such fierce times, the power of Product Intelligence can drastically …

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